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Retention

Why Great Engagement and Retention Can Pay Dividends for User Acquisition

December 1, 2018December 14, 2018 / didhedieyet / 1 Comment

As much as paid acquisition is powerful, the cost of acquiring customers WILL become more expensive over time through it. Enter engagement and retention, your saving grace.

Think Twice: Know The Difference Between Retention & Engagement

October 31, 2018November 3, 2018 / didhedieyet / 2 Comments

Let's be honest, engagement sounds A LOT like retention. Don't you engage customers so to retain them? As great as it is to get thousands of customer in the door, that doesn't matter much if you can't keep em. Learn the difference once & for all.

3 Types of Growth: The Lifeblood of a Startup

April 20, 2018April 21, 2018 / didhedieyet / 1 Comment

"Marketing is a tax you pay for not building a phenomenal product." I'm not going to tell you what you want to hear, but rather what you should hear: marketing accelerates growth, it doesn't cause it.

Never read a book again.

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Most Popular

  • #69: Senior Director of Product Growth @ impact.com, Brian Marcus, on Building a Digital Marketplace and Supply/Demand Power Dynamics (Part 1)
  • #70: Affiliate Marketing = The Perfect Marketplace Top Soil? Partner Marketing Savant & Award-Winning Marketing Leader, Brian Marcus (Part 2)
  • #78: Cutting Teeth In the High Octane World of Marketplaces & Discovering Supply Principles With Uber Alumni & 1000-Point Scorer, Matt Kurman (Part 2)

Recent Articles

  • #78: Cutting Teeth In the High Octane World of Marketplaces & Discovering Supply Principles With Uber Alumni & 1000-Point Scorer, Matt Kurman (Part 2)
  • #77: Director of Growth Programs at Convoy, Matt Kurman, on the “Road Less Traveled” & Convoy’s Flywheel that just KEEPS GIVIN’ (Part 1)

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