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jakub kubicka

Growth Marketing Consulting For Scrappy Startups

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    • Acquisition Channel Testing Sprint With Rover.com
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Teach Me, Teach Me How To Lead Gen (Step-by-Step)

March 15, 2020March 15, 2020 / didhedieyet / Leave a comment

Do you ever wish you could start a company, but have no idea where you'd start to get customers? Well this is the guide for you. A step-by-step process to build an entire digital ad system, in less than 4 hours. Oh, and with no copy writer. No graphic design. And no developer.

Silver Linings Playbook to Building a Marketplace: 3 Fundamental Principles

October 21, 2019November 28, 2019 / didhedieyet / Leave a comment

I hope in part 1 of this series we got your mind reeling of the real mechanics and nuisances to marketplace dynamics. Now, we'd like to fill in the color to provide a full picture to marketing marketplaces.

4 Key Principles to Marketing Two-sided Marketplaces (#1 Will Surprise You)

October 1, 2019October 22, 2019 / didhedieyet / 1 Comment

After my experience of 1) failing to grow a marketplace (Emntr) and 2) successfully helping to grow a marketplace (Rover), I enter Assurance with a strong foundation marketing for marketplaces. I'd like to share the same wisdom here.

The Yin and Yang of Marketing: A/B Test Your Way to Success

January 7, 2019February 6, 2019 / didhedieyet / 1 Comment

Always be closing? More like always be testing!

Contrary to deep learning and AI enthusiasts, split testing is a Texas toast and butter marketing tool, an essential part of growth marketing.

Don't believe me? Here are 3 reasons to butter you up.

How Thought Leaders Engage Their 1000 True Fans

December 20, 2018January 4, 2019 / didhedieyet / 1 Comment

How do you keep your customer engaged?

The answer lies in providing more value to others than anyone else possibly can.

Learn how select, world-class influencers have successfully built trusted relationships with millions of customers.

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Most Popular

  • #38: What Does Green Day, The Killers, and Marketing Leader, Collin Smith, All Have in Common? A Formula to Build A Diehard Fanbase (Part 2)
  • #39: Serial Entrepreneur and Expert Salesman, Joshua Dirks, on Pioneering Social Media Marketing and Living in the Future (Part 1)
  • #55: Master of Scale and Rover CMO, Bill Kong, on Presentations to Jeff Bezos and Cutting His Marketing Teeth in Affiliate (Part 1)

Recent Articles

  • #56: Marketing Executive & Respected Thought Leader, Bill Kong, on Major Marketing Disruptions and Zi “Perfect, Modern Marketer” (Part 2)
  • #55: Master of Scale and Rover CMO, Bill Kong, on Presentations to Jeff Bezos and Cutting His Marketing Teeth in Affiliate (Part 1)

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