A 4-Step Roadmap To Becoming A “Master of Many”

The job market tells us to be a "master of one" but isn't this actually ill-chosen for the long run? Think about it; there are so many factors outside of your control: bull markets, increasing job market competition, advances in technology, automation, natural catastrophes, that it's safe to say it's too much of a wager … Continue reading A 4-Step Roadmap To Becoming A “Master of Many”

How The Information Age Became a Marketer’s Dream Come True

Remember when advertising was only commercials, billboards, and radio? When print media was only magazines & newspapers? When companies hired ad agencies to create beautiful work but agencies shrugged when the client asked, "so what's my return on investment?" We talk a lot about how much the world has changed the past 30 years, but nothing has been … Continue reading How The Information Age Became a Marketer’s Dream Come True