We often hear the business adage, "power is knowledge" but what if I told you this is wrong? Sometimes, collecting more info can work against you rather than with you. Especially when building a team or filling a role.
To measure success, Mark Zuckerberg has said to focus on one specific goal and forget everything else. Keep it simple and know what your "big win" would be at every step of your demand generation effort. So what's a "big win KPI" look like?
In 2016, there were an estimated 50 million new startups launched while some studies show that 75% of venture-backed companies fail. The hard truth: whether you're a startup or social influencer, learning to grow your user base is one of the most difficult challenges you'll ever face. The simple truth is that unless you're a … Continue reading Grow Like Wildfire: 6 Surefire Tactics To Build A Userbase (At No Cost)
In essence, disruptive marketing is similar to the dating game. In the dating world, we often see that the men who do very well are those that do the complete opposite of what the average man does. In short, they constantly ask themselves: what would the average Joe do...And do something different! Approached from the female … Continue reading The Quick & Dirty Guide To Disruptive Marketing
"Nearly all men can stand adversity, but if you want to test a man's character, give him power." -Abraham Lincoln In a day & age where we question male & female definitions, gender, and personal image, the podcast, On Being A Man, soaks up a new perspective on the seemingly simple subject. Episode 5 features … Continue reading OBAM #5-Mousa Hamad On Being A Man
What does it mean to be a man? What’s media perception on being a man? On Being A Man probes, interprets, and unravels perspectives on these important questions in a day & age where more than ever we challenge male & female identity, gender, and personal image. I had the fortune of sitting down with … Continue reading OBAM #4-Aaron Galer On Being A Man
What does it mean to be a man? What's media perception on being a man? On Being A Man is a podcast that probes, interprets, and unravels perspectives on these important questions in a day & age where more than ever we challenge male & female identity, gender, and personal image. CEO of 3C Communications and … Continue reading OBAM #3-Bryan Rutberg On Being A Man
What does it mean to be a man? What's media perception on being a man? On Being A Man decodes, probes, & disentangles different perspectives on this very question. Northwest musician and lead-guitarist of Bohemian hip hop group, All Star Opera, Will Greenburg, stops by to give his unique, and at times challenging, point of … Continue reading OBAM #2-Will Greenburg On Being A Man
The job market tells us to be a "master of one" but isn't this actually ill-chosen for the long run? Think about it; there are so many factors outside of your control: bull markets, increasing job market competition, advances in technology, automation, natural catastrophes, that it's safe to say it's too much of a wager … Continue reading A 4-Step Roadmap To Becoming A “Master of Many”
What does it mean to be a man? What is media perceptions on being a man? On Being A Man decodes, probes, and disentangles different impressions on what it really means to be a man. Episode 1 features Seattle-based serial entrepreneur, Nick Hughes, giving his 2 cents (with guest host, Jan Kubicka). Show Notes The Hero's … Continue reading OBAM #1: Nick Hughes On Being A Man