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jakub kubicka

Growth Marketing Consulting For Scrappy Startups

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Society & Culture

The Inception of Personal Brand (The Answer Will Surprise You)

December 27, 2018January 7, 2019 / didhedieyet / 1 Comment

How do you blast past 1 million others who are trying to be an expert, thought leader, or influencer in the same field? The answer lies closer than you think.

Marketing Lessons from Outliers & Non-lifers You Never Considered

December 18, 2018December 27, 2018 / didhedieyet / 1 Comment

Lifer: a person who has made a lifelong commitment, usually in a certain career. Some of the most influential humans in recent history have made powerful statements by doing the complete opposite and bestowed powerful marketing lessons along the way. Like who, you say?

Inside Amazon Marketplace, The Wild West of E-commerce

December 14, 2018December 24, 2018 / didhedieyet / 1 Comment

The numbers can do the talking. The Amazon Marketplace contributed $135 billion to Amazon's 2017 sales with an estimated 5 million sellers on the platform (and growing). Without a doubt, a huge sub-culture of business! So how does it work? Is it easy to become a seller? Let's find out, shall we?

The Direct To Consumer Business Trend (And How To Get In)

December 11, 2018December 20, 2018 / didhedieyet / 1 Comment

With their sharp marketing and simplistic designs, they seem to have come out of no where: MVMT, Warby Parker, Casper, Everlane. Where the hell did all these direct-to-consumer companies come from and is there any room to begin your own? There is more hope than you think.

Performance Trumps Delivery: Measuring Individual Success on Any Startup Team

November 19, 2018November 22, 2018 / didhedieyet / 1 Comment

Anyone can show up to work; not everyone can perform. As much as we emphasize "delivery," team's often forget about the most important element of every role: performance. So where do you start and what do you measure? Get ready to find out.

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Most Popular

  • #37: From Radiohead to Jay-Z, Marketer Collin Smith on the Science of Turning Fans Into Fanatics (Part 1)
  • #47: Appcast Founding Member and Senior Director, Trevor McGraw, on the New Frontier of Growth, Recruitment Marketing (Part 1)
  • #50: 2006 Time Magazine's Man of the Year, Jon Friesch, on Communist-Inspiration, Marketing Super Teams, and Brand Building (Part 2)

Recent Articles

  • #56: Marketing Executive & Respected Thought Leader, Bill Kong, on Major Marketing Disruptions and Zi “Perfect, Modern Marketer” (Part 2)
  • #55: Master of Scale and Rover CMO, Bill Kong, on Presentations to Jeff Bezos and Cutting His Marketing Teeth in Affiliate (Part 1)

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