Trevor McGraw (@trevor_mcgraw) is a Senior Director and one of the founding members of Appcast, the pioneer in pay-per-apply programmatic advertising. Appcast has legitimately changed how leading employers, recruitment firms, ad agencies, and job sites attract high-quality job seekers through Appcast Exchange (aggregator), and Clickcast (SAAS). Clickcast is used by leading recruitment advertising agencies like … Continue reading #47: Appcast Founding Member and Senior Director, Trevor McGraw, on the New Frontier of Growth, Recruitment Marketing (Part 1)
Daniel O’Neill (@guardianofthedisc) is a 2-time Freestyle Frisbee World Champion and World Urban Games Gold Medalist, former Cirque du Soleil performer, who happens to also be a subject-matter-expert in recruitment marketing. Daniel was formally the VP of Business Development at Bayard, one of the oldest and most reputable ad agencies in the world. Prior to Bayard, … Continue reading #35: 2x Freestyle Frisbee World Champion, Daniel O’Neill, on Breaking into Recruitment Marketing and Creative Sales Approaches to Unicorn Startups (Part 1)
I read over 270 marketing job descriptions, found 5 repeated qualifications, and matched them with free certifications from thought leaders like Wharton Business School to give you no buts from getting the role you've always wanted.
Anyone can show up to work; not everyone can perform.
As much as we emphasize "delivery," team's often forget about the most important element of every role: performance. So where do you start and what do you measure? Get ready to find out.
Obsession pays: after 1,460 days, 500 Uber Eats deliveries, 160+ applications, ~63 rejection letters, and 4 offers, I signed a piece of paper that would set in motion my first full-time role in 4 years.